This slide/video-based webinar How To Set Up Your Social Media Content Strategy & Plan is presented by publicist, journalist and commentator Tina Calder. You will be sent the most recent recording of the webinar.
As founder of Excalibur Press publicity management, content creation and copywriting agency Tina has been in the business working in Northern Ireland for the last 25 years and has worked with a number of thought leaders over the years.
Should you wish to purchase the resources pack click HERE
- Webinar Recording
- PDF of Slides
Set Up Your Social Media Content Strategy & Plan For 2022
In this session you will learn quick and easy tactics to create a social media content strategy and plan to get you taking action quickly this year.
Trainer Tina Calder will unveil the tools and secrets used by her company Excalibur Press to create social media content.
What you will learn:
How to create a basic social media strategy
How to turn that strategy into a plan of action
How to plan, schedule and distribute that content
What platforms you should consider and why
What functions should you think about on each platform (eg, Hashtags, Stories etc…)
Ways to brainstorm content
Where to get ideas
Types of content you can create
A sample schedule plan you can follow
Tools we use at Excalibur Press
Why your social media should be part of your wider marketing campaign
How to create content for every step on the customer journey
This overview webinar on How To Set Up Your Social Media Content Strategy & Plan For 2022 runs to about 90mins +questions.
This webinar is aimed primarily at small businesses, single operators or marketing teams of 1 who want to focus their efforts.
Additional Resources Pack Available
This resource pack complements the webinar How To Set Up Your Social Media Content Strategy & Plan.
- Social media strategy template
- Social media audit template
- Streamlining your social media
- Using hashtags
- Content calendar sample
- 10 Things You Need to Consider in Order to Create A Social Media Strategy
- Social Media Tactics Guaranteed to Get You A Response on Your Chosen Platform
- 79 Ideas To Help You Supercharge Your Content Creation
- 45 Marketing Assets You Need To Have
- 36 Fantastic Free Stock Photo Websites
- 70 Content & Social Media Tools You NEED To Check Out
Want to know how Excalibur Press can help you with your social media?