Publicity Management Navigating the Media Landscape to Amplify Your Brand's Story
Managing your brand’s publicity requires a blend of strategy, agility, and foresight. At Excalibur Press, we understand the nuances of the media landscape. Our approach to publicity management is not just about responding to the present but anticipating the future. We work diligently to ensure your brand’s narrative is consistently portrayed in the best light, seizing opportunities and mitigating challenges. With us by your side, your brand’s story will resonate, captivate, and inspire.
Services / Publicity Management
Publicity Management & PR Agency Services in Belfast, Northern Ireland
It’s time to increase your public profile
The team at Excalibur Press work with brands, organisations and individuals who want to raise their game and increase their profile in the media to reach target audiences.
With our effective publicity and communications management, we will maximise your profile, raise awareness and increase sales performance.
What we do
Led by experienced publicist Tina Calder, the Excalibur team use a unique and creative approach to stimulate innovative thinking and idea creation which goes beyond the traditional corporate constraints while keeping a focus on strategic objectives.
We develop and deliver innovative, targeted, and effective publicity strategies for corporate and private clients to enhance their profile and strengthen relationships with prospective and existing audiences, clients, and stakeholders.
How we do it
Our team work closely with you to develop a publicity strategy to identify and prioritise publicity channels. We generate a bespoke detailed matrix of content topics, themes, and core messages to establish and maintain communication with your target audience that is consistent with your sales and marketing strategy.
You can then take your publicity strategy and execute it in house, or contract Excalibur Press to implement any element of it from creating content to distribution and delivery.
Meet Our Senior Content Creator & Copywriter
Alexandra graduated from Ulster University in 2019 with a first-class honours degree in Business with Marketing and earned a Diploma in International Academic Studies for a year spent in Germany.
Her interest in analytics led her to pursue a postgraduate certificate in Data Analytics. She has recently completed an OCN Level 2 Social Media training course at SERC.
With her background in marketing, Alexandra joined Excalibur Press as an intern content creator in January 2021 and moved into a full-time content creator and copywriter role soon after.
Now she manages several client accounts and creates content for various platforms with a focus on long-form and whitepaper copywriting.
Tina Calder Talks Publicity Management
Watch a video interview with Excalibur Press founder Tina Calder on Publicity Management.
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Unleash the power
of your words
Make Excalibur Press your secret weapon in an ever changing content landscape.