Take Action to End Loneliness
Loneliness. Even the word itself makes you shrink away; it’s a negative place that no one wants to be. It conjures up an image of an old, forgotten person, isolated from society and yet recent […]
COMMENTARY: Generalised Recruiting No Longer Sufficient For Growing Hospitality Sector
By Michelle Tyson, founder, Tyson Wilson Recruitment In recent years, the hospitality and tourism industry in Northern Ireland has been booming, and trend reports from data giants such as PWC, Deloitte, and the Northern Ireland
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Co Antrim Actor Leading Company The Musical At Grand Opera House Next Month
From falling asleep on stage at university to playing the lead role in the iconic Stephen Sondheim’s Company The Musical, at The Grand Opera House, Mark Tilley is the star taking on one of the
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Festival of Fools Returns To The Streets Of Belfast
Festival of Fools returns with a spectacular programme packed with the best local and international circus and street art talent. The largest comedy and street festival on the island of Ireland takes over various locations
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Newsjacking: What Is It & Why Do You Need To Know About It?
“Newsjacking” can do a lot of positive things for your business, including: Boosting your promotional activities, Engaging your target audience, Improving your brand reputation, Increasing traffic to your social channels and website, Helping you acquire
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Snow Patrol Team Up With NI Sauce Producer To Launch Own Range Of Hot Sauce
NORTHERN Ireland hot sauce company, Rock A Doodle Do – Belfast Hot Sauce, will set the world alight with its latest range of special Snow Patrol hot sauces guaranteed to rock your taste palette. Collaborating
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Sondheim’s Classic Company The Musical Comes To The Grand Opera House
The renowned and ground-breaking Stephen Sondheim musical ‘Company The Musical’ is coming to Belfast’s Grand Opera House. First unleashed on the world in 1970 Company showcased Sondheim’s comedic take on the evolving nature of relationships
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Have You Heard Of Thought Leadership? Here’s What You Need To Know
When it comes to Thought Leadership you’d be forgiven for thinking it’s a relatively new term. It isn’t. Socrates, Einstein, Newton and a variety of other historic figures would have been considered thought leaders in
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6 Things You Need To Do To Identify Your Unique Selling Point
When writing any copy for your business or service one important element will be your USP – your Unique Selling Point. Without it, there’s not going to be anything to set you apart from the
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NI Gets Set To Blog For Wellness With Libraries NI New Roadshow
Libraries NI will hit the road this month with a series of five inspirational events aimed to help people use blogging to improve their lives. The Get Blogging For Wellness Roadshow will take place Bangor
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23 Things You Can Do In Your Business To Win At Press & Publicity
Producing engaging content which includes video, written word and imagery with storytelling as a key element is a vital component in all sales, marketing, publicity and communication strategies. It is essential your brand develops a
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FEATURE: First-Time Buyers Property Market In Northern Ireland Looking Good In The Face of Brexit
As the Government and the opposition parties duke it out in parliament over the Brexit deal, Britain is going nervously about its daily business, each day wondering how and when it’s all going to end
9 Things To Consider When Writing A Brief For Your Content Creator Or Copywriter
Whenever I’m creating content for my clients or undertaking a copywriting commission I usually have two types of client. The first will have an exact idea of what they want, they will have keyword research,
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My Secret Content Creation Weapon: Google Alerts
When I was at the height of my career as a showbiz reporter around 2008-2010 I had a secret weapon. That secret weapon was Google Alerts. At the time they were relatively under-utilised and in
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Excalibur Press Owner Tina Calder To Deliver Women In Business Masterclass On Press & Publicity
Women in Business can not only win the media war to gain the right publicity at the right time, but they can make sure their press and social media space works for them according to
Take A Life-Changing Trip To Thailand With Yoga Training Programme
Jivani Yoga launches latest training programme Northern Ireland company Jivani Yoga has opened applications for their 2019 residential training course in Thailand. During the 4-week programme commencing on April 1, 2019 on Koh Phangan, participants
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PRESS RELEASE: Restaurant Chain Made In Belfast To Create 20 Jobs With £200k Investment In South Of The City
Booming restaurant chain Made in Belfast is set to open its fourth destination outlet on the city’s Lisburn Road. The £200,000 investment will create 20 jobs and is the latest in Made in Belfast’s commitment
COMMENT: Prioritising Profit Margins In The Salon Industry
By Karen Walker, owner Bronze Leaf Tan Maximising your profit margins in the beauty industry can often be a struggle with so many new products, treatments and therapies being developed or created every day. Working
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‘Alleyways’ Public Art Project Connecting Artists With Communities In Armagh
Armagh is gearing up for a major creative initiative that offers local people a chance to get involved in the development of a new series of public artworks for the city centre. Throughout February and
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Belfast Children’s Festival Expands Thanks To Cash Investment From Cathedral Quarter BID and Arts & Business NI
Belfast’s Cathedral Quarter Business Improvement District (CQ BID) has partnered with the 2019 Belfast Children’s Festival to unveil a packed programme of events this Spring. The money has been secured through the Arts & Business